Advancing Knowledge about Stereotypes, Prejudice, & Group-Based Biases

Project Implicit is a non-profit organization committed to advancing scientific knowledge about stereotypes, prejudice, and group-based biases. Donors like you enable us to keep our education site free and open to the public and to provide important data to researchers around the world who are studying the science behind and the impact of implicit bias. To date, more than 25 million people across the world have visited our site and contributed to our research. We are grateful for each and every one of them and to YOU for your support of our work.